Everything You Need To Know About The Upfronts As A Comedian
The low down on Upfronts, the mammoth TV network(ing) extravaganza
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For nearly as long as I’ve been working as a comedian, I’ve known about the Upfronts. This historied days long gathering, repped by all the biggest TV network’s VIPs and traditionally held at various New York City venues is as glamorous as the business and advertising side of TV gets. I’ve been to a few Upfronts parties and events over the years, and you can guarantee they will be held in big deal locations and will feature lots of really yummy hors d’oeuvres. There will be loads of free alcohol and a wide assortment of white dudes (and sure, some other people, too) in suits and/or biz cazshj. There will be limos and celebs and some crashers, and business cards, galore.
The actual purpose of the Upfronts is to show off what each network has coming down the pike for the year to their advertisers and media buyers, but it also doubles as a sort of festival of TV industry royalty. If you can get into any of the events (maybe as a plus one or a caiter waiter?), you’re guaranteed to hob knob your knob off, and leave with a new friend or two, and maybe even a tote bag and some other goodies, if you’re lucky. I strongly recommend anyone who’d like to make TV contacts (in an albeit rawther unorthodox way) do what they can to get themselves into one of those doors.
We are already into day 2 of the Upfronts, but if you act fast, there is still some fun to be had. If you get into any of these events, send pics!
Here is the full 2024 calendar, below:
MONDAY, May 13
NBCUniversal (10:30 a.m., Radio City Music Hall)
Fox (4 p.m., Manhattan Center, 311 W. 34th St.)
TUESDAY, May 14
Amazon – 9:30 a.m. (Pier 36)
TelevisaUnivision (Noon, HK Hall, 605 W. 48th St.)
Disney – 4 p.m. (North Javits Center)
WEDNESDAY, May 15
Warner Bros Discovery (10 a.m., Theatre at Madison Square Garden)
Netflix (2:30 p.m., Pier 59 Studios)
YouTube (6 p.m., David Geffen Theatre, Lincoln Center)
Musings:
Upfronts 2024 | Deadline
Inside The Fox Upfront | The Hollywood Reporter
NBCU’s Upfront TriFecta | AdExchanger
Entertainment Announcements from Prime Video | AboutAmazon
Amazon Prime’s First Upfronts Presentation Dazzles | Variety
Etc.:
6/8’s Poconos Underground Comedy is my bday show! | EventBrite
Here, I share my most salacious comedy | OnlyFans
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